Chinese happiness depends on the house sooner or later! And the future of millet, Lei Jun’s tangled index depends on the.
overwhelming red rice ads, behind it is a deep sense of insecurity: this year (2016) in May mobile phone sales: the top five are: HUAWEI, vivo, oppo, millet and apple. HUAWEI’s market share of 17.3%; oppo growth of up to two times, while millet fell out of the top three in the world, and the market share of the company was about $11%. Yu Chengdong, President of HUAWEI’s consumer business, said: HUAWEI’s rivals are OPPO and Vivo, millet is not enough.
Lei do Kingsoft do m chat software to do excellent, from the APP to the electricity supplier, finally to the mobile phone will be cut, three business resources to import, but it is rare to have a thinking human capital and the industrial chain of thinking, the 9 partner fully authorized a piece of each tube, using the Moore’s law and reservation the mechanism, low inventory and financial pressure, make the price advantage. Use intelligent mobile phone penetration of the typhoon, sprang up. But in the end of the road in the end how to go? Confused!
The first characteristic of
strategic thinking is to simplify and recover the original simplicity. Millet Lei Jun and the bane of hand made up of any customer, the problem is: what is a business platform? Or do a
is precisely the strategic tangled directly lead to the decline of millet competitive advantage and the collapse of the business model. (on the platform and debate, you can see where Chen Xuan works ", Cuona?" "Tian Pujun is a bad product!" "the hammer again beautiful, Luo also not strength!")
is where customers like millet first to radically reform is a pressing matter of the moment, clarify three issues:
1, millet in the end what is a company?
strategy stresses classification thinking. Can not be classified, how to advance what is millet company is a mobile phone business is the electricity supplier companies are software companies or investment companies – I do not know!
anti action of the road, 2014 is the beginning of the decline in the heyday of millet. If the definition for mobile phone business, Lei Jun should be Triathlon stick (hardware + software + services); if defined as a business platform, obviously in 2010 domestic platform type electricity supplier pattern has been set. If it is defined as a software company, naturally can not support the valuation of $45 billion. Investment company? It’s just a hobby.
is not a core intellectual property with intelligent mobile phone mobile phone company, the typhoon, with more than the electricity supplier to understand mobile phone companies, with more than understand mobile phone business, millet achieve a counter attack. But with the popularity of smart mobile phone, mobile phone companies with dividend disappeared out of business routines, with modular standard mobile phone production and industrial chain (even the English teachers have started a mobile phone), as a result of intellectual property issues in overseas expansion is blocked, the wind stopped Taiwan Lei
millet, at least the current millet, only
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