first, the content of the website of extremely poor quality. The medical editor of almost all the medical field layman, most do not understand the medical knowledge, very strange to edit their own content. Therefore, they can only be filled by a large number of web content copying and acquisition. A little heart a bit is nothing more than a means of using pseudo original title, such as the use of change to adjust paragraphs, mass production works put all sorts of things together, so the information credibility and integrity is far from guaranteed. We will often find the contents not fit to be seen when browsing the medical website: the very natural, many articles of similar content, wide of the mark phenomenon is serious, serious keyword stuffing. All the signs indicate that these contents are from a layman’s hand, visitors simply can not get satisfactory information.
second, outside the chain of medical site disaster caused by flooding water. We are visiting some community platform, and often very sensitive to some information about health care, even sweeping corners to look, my mind immediately will pop up "advertising" two characters. Indeed, the chain of medical websites hair too crazy, just cause the information users get in by every opening, had a strong conflict. To which any platform advertising area to walk around, medical information is certainly the most rampant. Not only that, many medical chain distribution modes are the weight is not heavy, but no climate thousands upon thousands of horses and soldiers, purely in order to send the chain and the chain, is often a lot of Web site or hospital name together, very poor readability. The chain information platform is also some bad taste is the main cause of K.
finally, the nature of marketing medical website is too strong. This is also the idea and the Shanghai dragon counter. When you enter a medical website, forcibly occupy your field of vision is often frequently jump pop-up window. Medical websites pop interval is 5 seconds, and a lot of pop "appointment" and "consultation" this button do exceptionally conspicuous, and the close button is blurred, many people are not careful in even a long time to get out. In addition to the window, the website also interspersed with a lot of hospital characteristics and therapy, which is a manifestation of a strong nature of marketing. Medical quality is low based on Web content, it is not possible to rely on the content to keep visitors, only through the visitors into the site to "cheat" after the stalker deal.
love K station in Shanghai incident, medical sites suffered heavy losses, become the biggest sacrifice love group in Shanghai big adjustment. Why love Shanghai will turn against medical websites? With the medical website optimization over a great relationship, they are typical of search engine, please ignore the user experience. This also explains the question: today on behalf of Shanghai Dragon Medical chaos optimization. This chaos includes three aspects: content, poor flooding, strong marketing chain.
now, let’s see how medical optimization is the embodiment of this mess.
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